In this I will be researching the target audience for a Television show and what are the audiences interests, how do they typically consume media products and what kind of research did I undertake in order to find out this information.
Dick Spanner P.I. (1986 – 87)

Dick Spanner P.I. was a British stop-motion animated adult comedy series which parodied Chandleresque detective shows.
Dick Spanner P.I. target audience was typically aimed towards men from the ages 30+ as some of the puns and visual gags used in the show are more understood by an older audience however, when I watched the show on DVD I understood the references and puns as I was raised with the media products and by an older generation.
The show was created by Gerry Anderson who created shows such as Thunderbirds, Captain Scarlet and the Mysterons, Stingray and Fireball XL5. This was his last Puppet stop-motion television show and as all of his past shows were aimed towards children I am guessing when it came to Dick Spanner he decided to change his ways and make something more towards the adult audience.
The types of people who would of watched this show would have been fans of stop-motion animation, detective shows of the past with narration over them, and enjoy humorous puns such as this for example. In the first episode of “The Case of The Maltese Parrot” a man is exploded out of the floor of his hotel and lands on the pavement in front of Dick Spanner. His body is smoking from the explosion and Dick Spanner says: “The guy was smoking, that could ruin his health.” So with that you can understand that the humour is very dependant on taste.