Planning a Factual Short

Revelance: The Ideas and Themes that matter to our audience.

Talkability: Compulsively shareable content that gets people talking.

Timelines: Things that impact young people’s lives here and now.

Originality: Our content can’t be derivative, only innovative.

Requirements

• Compliance forms
• Credits and end markers
• Health and safety information
• Contracts

Marketing and publicity material

Required assets:

• A 30 to 60 second self contained clip or trailer for use on social platforms, subtitled and cut square (1080 x 1080)
• A 15 second fast cut montage of shots and key sync that really sells the show for Instagram, subtitled and cut square (1080 x 1080)

Things to remember

• Remember you do not have a lot of time!
• Be ruthless when editing.
• Consider linear and non linear narrative.
• Research your audience.
• Plan a realistic production schedule.